Even though, Winter has not arrived in the form of the “Greatest Snow on Earth,” the official start to winter in Utah began yesterday as Ski Utah held their annual Press Conference at their new corporate offices in Salt Lake City.
Ski Utah President Nathan Rafferty discussed the newest improvements to Utah Resorts as well as the accessibility that Utah as a state offers that other states cannot.
One of the biggest improvements for the resorts this year is the expansion of Powder Mountain. The addition of two new lifts accessing over 1,000 acres of new terrain adjacent to the core of the future town making this is the largest lift-serviced resort expansion in North American history. Additionally, the Powder Mountain is capping season and day passes which will increase the amount of acreage per skier, making Powder Mountain the largest and most spacious ski area in the United States.
Also new this year is the Ski Utah Snow Indicator. The Ski Utah sign on their offices near the opening of Parley’s Canyon will change colors as storms dump snow throughout the season.
Celebrating their 80th Anniversary this year is Brighton Resort. Jared Winkler, Marketing and Communications at Brighton discusses the events that will mark their anniversary season.